As the quality of Facebook grew thus did the importance most of the people provide to “Likes”. they beautiful a lot of represent the social-proof currency of the online currently (i.e., the a lot of “Likes” you or your fan page has, the a lot of standard you need to be). The consequence is a comprehensible one: folks started finding ways that to come up with pretend “Likes”. Create a account on facebook.
No one looked as if it would care that a lot of till on, once Facebook proclaimed it\’ll begin filtering those pretend likes. Here’s a quote from a commentary on All Things D:
Facebook could be a ginormous web site whose primary currency is “Likes.” So, of course, it\’s a counterfeit “Like” downside.
currently Mark Zuckerberg and company say they’ve worked out the way to limit on zombie “Likes,” via “automated efforts” that may zap the fake ones.
A journal post saying the move says that almost all folks won’t notice the amendment, as a result of “on average, but a hundred and twenty fifth of likes on any given Page are removed.”
however I bet that some huge brands and/or personalities that have several ample “Likes” might even see their numbers sliced a lot of dramatically.
I don’t suppose accounts with pretend “Likes” can get suspended tho\’. If this was the case it might become too straightforward to sabotage the fan page of a contender, for example.
Anyway it\’ll be fascinating to stay track of the massive brands to visualize that ar those with the best proportion of pretend “Likes”.